Where Are You Going

I was raised in very rural Northeastern Pennsylvania by an amazing woman, my Grandmother Doris Chapman McCloskey; she came from a long line of fascinating, independent, strong women and graduated from college in 1925. At 9 years old I went away to attend Milton Hershey School, a boarding school for disadvantaged youth founded by another incredible human being, Milton Hershey of Hershey Chocolate fame. My entire childhood was formed by the legacy of two outstanding human beings who took nothing for granted and saw NOTHING as impossible.

It may be that I will never achieve anything near the incredible success of Milton Hershey, and I certainly do not have to beat the odds that a rural woman growing up in my grandmother’s era faced, but I know that the main reason I have been able to start and grow a business in this feeble economy is because of the lessons of my youth: Found your business on a strong product or service, surround yourself with capable partners, PLAN YOUR STRATEGY, and work your tail off – these are the necessary ingredients for a successful business despite any economic backdrop.

So my question for you is: Where are YOU going this year? What Life’s Lessons will you use to formulate YOUR plan for 2011? You may not have been as lucky as I to have such a unique childhood, but you certainly can find your own heroes. I never stop collecting them: Richard Branson, Jack Welch, Chris Brogan, Gary Vanerchuck… They all help me formulate what I want to get from My Plan.

My partner and I have an ongoing agenda for where we’re headed. We tweak it regularly and discuss that plan weekly. We KNOW that at the end of 2011 we’ll have continued our incredible growth because we’re both committed to where we are going. We may have to change directions if part of planning falters, if so we’ll chart another course. But our goal of continued growth and professional development will remain intact and our adherance to it will be the reason we get where we are going.

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